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Honey Maid Commercial Controversy

Honey Maid Commercial Controversy

In May 2013 Cheerios launched a commercial that possibly changed marketing strategies for many companies. The ad featured an interracial couple and their biracial daughter. It was met with mixed reviews, mostly positive. However, the negative comments received much publication. Honey Maid has picked up the baton in showcasing modern family structures with a commercial(…)

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Derrick Coleman Duracell Ad

Derrick Coleman Duracell Ad

As an MBA student I’m always interested in marketing and campaigns.  One of my favorite is the Pantene  #WhipIt ad which breaks down gender stereotypes.  I like when companies stand for something other than their product. I’d put the new Duracell “Trust the power within” ad up there too in my favorites list.  It’s very(…)

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Personalized Santa Letter

Personalized Santa Letter

Christmas is around the corner.  Nothing reminds kids that Santa is watching like a personalized letter from the big fella himself.  SealedBySanta.com  does a great job helping St. Nick deliver a special letter to your little one. For $10.95 you get a custom letter w/ 3 accomplishments, 3 wish list items, and a friend/sibling shout out.(…)

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Beyonce Blue Video

Beyonce Blue Video

I don’t know which happened faster and had the world talking more: Beyonce spitting out daughter Blue Ivy or Beyonce suprisingly dropping a 14 song, 17 video album. On December 13, 2013 Beyonce changed the music game. Without any advertising or promotion Queen Bey released an entire album complete with music videos.  It was the(…)

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