Bye Lululemon. I’m Loving Body Language

galaxy-coloured-leggingsI wear workout gear A LOT. By “A LOT” I mean workout gear for me can multitask as gym wear, daily wear, GNO wear (I will throw boots on w/workout leggings in a minute!), and even lingerie.  Yes, ladies, save your La Perla money…men loooove women in sports bras & boyshorts.  I don’t buy it often, but when I do I don’t mind spending a little more money for top quality.

I have been a huge fan of Lululemon, since I wear workout gear daily half of my closet is Lulu. However, I was bothered by recent comments made by founder Chip Wilson.  When asked about the sheerness of a Lululemon pant he responded:

“Quite frankly, some women’s bodies actually just don’t work for [the pants]. They don’t work for some women’s bodies,” Wilson said, adding the pants are not more likely to be see-through for some people though. It’s really about the rubbing through the thighs, how much pressure is there, and over a period of time how much they use it.”

In addition to this there have been complaints against Lululemon in the past about not carrying many styles and sizes for larger women.  1372414429_1372285198_1369723785_1365199852_celebrity_1For a brand that prides itself on social awareness they seem to be alienating a huge audience.  The average woman is a size 12.  As an advocate for women of all body types I will spend my money somewhere else until I see changes.

Lucky me…recently I discovered Body Language. OMG….this gear is great.  The leggings fit my big boody and thighs like the butter I so love to eat with every meal, and they don’t even bunch in the crotch area like some other lines. They are super comfy and have really cute prints and come in great solids as well.

I love that they also feature celebrity lines co-designed by Rosalyn Sanchez and Eva LaRue (both are Moms and over 40) in which part of the proceeds benefit their favorite charities.

I don’t have the typical long and lean LA body type and was impressed with how helpful the salesgal at their LA store was.  She made great suggestions about items that I might like and when I mentioned I am OBSESSED with pants with pockets she informed me they are coming soon!!!

Body image is a big deal with women especially after you’ve popped out a few kids.  Feeling good about yourself and supporting brands who take into account the fact that beauty comes in all shapes and sizes is important.

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